🗺️ Mental Models

The Cardinal Rule of Behavior Change

2 mental models in this chapter

Habit Loop with Satisfaction

flowchart

Flowchart illustrating the habit loop with a focus on the role of immediate satisfaction in reinforcing the behavior.

Diagram Code

graph LR
    A[Cue] --> B(Craving)
    B --> C{Response}
    C --> D{Reward: Immediate Satisfaction}
    D --> A
    C --> E{Reward: Delayed Gratification}
    style D fill:#ccffcc,stroke:#333,stroke-width:2px
    style E fill:#f9f,stroke:#333,stroke-width:2px

Delayed vs Immediate Rewards

table

Table comparing immediate-return and delayed-return environments and their impact on behavior and rewards.

Diagram Code

| Category | Immediate-Return Environment | Delayed-Return Environment |
|---|---|---|
| **Time Horizon** | Present, very near future | Future, often distant |
| **Payoff** | Instant and clear outcomes | Payoff delayed, requires sustained effort |
| **Brain Preference** | Quick payoffs, instant gratification | Long-term benefits, delayed gratification |
| **Example** | Animal hunting for food | Saving for retirement |
| **Behavior** | Responding to threats, securing immediate needs | Planning for long-term goals, developing good habits |